You can drag traffic to your website by paying to google or yahoo or you can do it for free.
Free - Optimize your site well in all the major search engines mainly google, yahoo and msn.
Concentrate on content because content is the thing that attracts customers and retains their attention and turn leads into sales. It also helps in branding and gain inbound links. Quality content and proper use of keywords would improve your site PR. Article sumbmission, press release, Directory submission, Forum sigs, Blogging, RSS & Feeds it would help you to build up a huge network of backlinks.

Customer care or Customer service executive ( CSE’s ) is suppose to be a very important person of the company. However unfortunately the people working as CSE’s and many others at times do not understand the responsibilities of the job.

We are here to let everyone reading this know certain things which will help you’ll become and will make everyone fall in love with your services.

1. Greet your customers properly : When you communicate or come across your customer
the first thing you do with or before the introduction is greetings. Thus it is very
important to greet the customer properly as it is noticed various times one doesn’t take enough care considering it as an obligation. The importance of greeting well is the building up a comfort level between the customer and the CSE. This is always followed
by the introduction of the CSE which again is very important as the customer should
understand the CSE’s introduction well as they are about to discuss and get into a
conversation.

2. Listen to the customer and acknowledge : When the customer is telling you his/her problem listen carefully to understand the problem and acknowledge as he will be comfortable talking things out and explain his problem well and will also be able co-operate which will lead to a satisfactory call.

Always remember a satisfied customer adds in more business by adding more customers and is thus the best medium of advertisement for your business.

3. Explain yourself properly with correct information: While speaking with your customer be reasonably loud as this will make you sound clearer. It is also very important to be confident about what you say as this will make you sound more convincing, however do not sound overconfident, the customer will not be interested in listening to you. Also be honest about what you say, always provide your customers with right information and do not mislead as it is wrong on moral grounds and so is a wrong thing to be practiced.

4. End the conversation by thanking the customer: Always thank the customer before ending the conversation. You can thank him or her for giving you time or listening to you or co-operating or giving you the opportunity to be in business and serve to him with the best of your services, etc.

You will notice the difference if you follow the above mentioned points and your customers and your boss will fall in love with you.

Author,

Nick C J

(Webhosting.uk.com)

here is the overview of what needs to be done during a server
security setup/performance tweaking. This only applies to cPanel based
servers. In this overview I will assume you all have a thorough knowledge of
cPanel AND redhat linux. If you do not, make sure to let me know before you
proceed. If you don’t understand something (whatever it is) make sure to ask
me before you proceed.

- First make sure the server is setup properly in WHM and that the proper
features are selected (open_basedir turned on, things like that). Again, I
assume you all know how it works.

- In WHM setup a user with username admin (and some random password). Then
turn off direct root login in the SSHD configuration, and add the username
admin to the wheel group in /etc/wheel. In the SSHD configuration also make
sure to select a different port as port 22 and make sure to only use
protocol 2. Afterwards restart SSHD.

- Proceed by setting up APF. I assume you know how to configure it, make
sure to enable features such as USE_AD. With most servers egress filtering
is not necessary, but I’ll leave that up to your judgement. Ingress
filtering should be configured with ports that are necessary for cPanel, and
nothing else. Make sure to close port 22, and open a new port for SSH
instead (whichever port you used in the ssh configuration). It’s quite good
to use this tutorial; ” eth0.us/?q=apf ” (don’t forget to take out
port 22)

- Install BFD from rfxnetworks.net - this is very easy

- Install LSM from rfxnetworks.net - this is also very easy

- Install SIM from rfxnetworks.net and use the configuration wizard to
configure it. I assume you know what needs to be monitored. Make sure to set
it up so that it monitors the right services (make sure to leave FTP and
SMTP disabled) and make sure you enter the email address of the client when
it asks for the email address (you can find the client’s email address in
their ticket)

- Secure the tmp partitions (/tmp and /dev/shm). I assume you know how to do
this (fstab, noexec, nosuid and such).

- Run /scripts/compilers off (that’s all)

- Use this tutorial to secure sysctl: ” eth0.us/?q=sysctl ”

- Use /scripts/easyapache (option 6) to recompile Apache. Right now make
sure to use PHP4.3.11 (unless stated otherwise by the client) and enable
modules such as GD, curl, curl ssl, mcrypt.

- Use /scripts/installzendopt to install zend optimizer

- Use this tutorial to further secure PHP: ” eth0.us/?q=php ”

- Setup eaccelerator using the attached RPM (which will only work for 4.3.11
- do NOT use it if you have setup a different PHP version). Just run the
RPM, and afterwards do this:

- pico /usr/lib/php.ini
- enter “ctrl + w” to search in the document and search for
zend_extension
- then insert this under that line:
zend_extension=”/usr/lib/php4/eaccelerator.so”
- then save the file and exit
- now create a directory called /tmp/eaccelerator and chmod it to 0777.
- now restart apache. If the server is active and PHP scripts are
running you’ll see that /tmp/eaccelerator directory filling up with cached
requests
- It’s important that you verify apache is running after this is done.
If not, make sure to take out the line that you inserted in the php.ini and
then restart apache again (then eaccelerator is disabled). If this ever
happens let me know.

Lastly an important note about eaccelerator: if eaccelerator is running and
you upgrade apache to a different version, Apache will keep on failing until
eaccelerator is disabled. The proper procedure is: first disable
eaccelerator, then upgrade apache, then upgrade eaccelerator to the right
version.

- use this guide to install mod_security: ” eth0.us/?q=mod_security ”

- Run the following commands:

chmod 750 /usr/bin/rcp
chmod 750 /usr/bin/wget
chmod 750 /usr/bin/lynx
chmod 750 /usr/bin/links
chmod 750 /usr/bin/scp

chmod 000 /etc/httpd/proxy/

- Make sure the kernel is up to date, and if not make sure to upgrade it to
the last version. Same goes for all other system software.

- Enable mysql query cache by inserting the following two lines in
/etc/my.cnf (at the right place):

query-cache-type = 1
query-cache-size = 100M

You can adjust that 100M to whatever number you see fit. Make sure to
restart mysql afterwards.

- install rkhunter and run it (if it shows errors make sure to run rkhunter
–update and try again when it’s done). If it shows any problems make sure
to investigate.

Also setup the following in the crontab:

10 0 * * * /usr/local/bin/rkhunter –update > /dev/null 2>&1
25 0 * * * /usr/local/bin/rkhunter -c –nocolors –cronjob –report-mode
–createlogfile –skip-keypress –quiet

- enter this in /root/.bash_profile all the way at the bottom and replace
email@address.com by the email address of the client:

echo ‘ALERT - Root Shell Access on:’ `date` `who` | mail -s “Alert: Root
Access from `who | awk ‘{print $6}’`” <mailto:email@s> email@address.com

- Enter this in /etc/motd:

This computer system is for authorized users only. All activity is logged
and regulary checked by systems personal. Individuals using this system
without authority or in excess of their authority are subject to having all
their services revoked. Any illegal services run by user or attempts to take
down this server or its services will be reported to local law enforcement,
and said user will be punished to the full extent of the law. Anyone using
this system consents to these terms.

- Tweak the httpd.conf. Mainly just look at how active Apache is and
increase the number of allowed connections to whatever it needs. Never
decrease this number.

- Furthermore it’s important to look at the specific purpose of the server
(if the server is already in use that shouldn’t be too hard to see, and if
the server isn’t in use yet just ask the client). If you see a specific
resource hog it’s important to focus on that and improve the server’s
performance as you see fit. Since you are all level 3 techs I expect a very
high level of intuition and knowledge, so I’m sure I can leave this up to
you. We will bend over for every customer any time, so just make sure the
server performs the best way possible.

- Lastly, also very important make sure to create such a document as I sent
you before. You may use that document as template. Make sure to work it all
out in full detail.

All this may be in a bit weird order because I just wrote it out in the
order it came up to me. I will send you all another email with what servers
still need to be done today.

How to make mass modifications to ownership of users and groups ?

Lets say that you have a directory located at /home/webhosti and inside that directory some ownerships have messedup. You wish to relace user ownerships from abcd to webhosti and group ownership from pqrs to webhosti. Following command would make this mass modifications for you for all files and folders under /home/webhosti :-

find -user abcd -group pqrs -exec chown webhosti:webhosti “{}” \;

donot use this find command for experiments on important live websites.

Every person has experienced different things at work. We are here to tell you. What can make you cherish and love your work and work place.

It is very important to leave a mark in everyone’s mind when you meet them and this counts a lot in your daily as well as your work life

Thus to get noticed and appreciated by people at your work place, follow some simple tips and experience the difference,

1. Punctuality: This can not be explained in any other way and should be strictly
followed by every individual, Do not get late and try and reach
the work place 10 minutes before the shift begins.

2. Dressing: Different companies follow different work cultures and so have different
dressing codes, keeping this in mind we suggest the following : Be clean
shaved or trimmed beard , what ever you wear it should be washed well
ironed. If you don’t have a dress code , feel lucky to work at place like
that however avoid wearing anything that is indecent. That would definitely
create a wrong impression and may get one into trouble.

3.Greet every person you have eye contact with : It is a good practice to greet your
colleagues you come across as it builds up a comfort level and helps you in building
up a good rapport and puts you across as a friendly individual.

4.Share your experience and listen to others : Follow as stated “Share your experience
and listen to others ” By doing this you will end up learning and understand various
things which will come in handy in different situations and will help others and you
understand and know each other well.

At last but not the least

“DO YOUR WORK WITH SINCERITY AND HONESTY,
THAT WILL MAKE THE REST WORK”

Author,

Nick C J

(Webhosting.uk.com)

When I worked alone I realised the importance of working together.

As the heading states we are talking about working in a Team .

The advcantage of working together is known by all those who work in a team, however there are individuals who prefer to work                      alone.Though we do not  see any harm in working alone but we are here to talk about the advantage of working with other individuals.
One will never come across a super human  , because such human doesn’t exist but there are individuals  who are still called one.They all                share one common interest, ” Desire to work with people “.

Working together helps an individual to grow and also helps in the Team Growth. The goals are achieved faster and the results are  always             satisfactory because every team member is a a part of  the success achieved.
With a team , failures can be taken in the best way, as every one is supportive and team members can work together on the cause of the                failure.

Day to day examples can also be taken to understand the importance of working together , Shifting furniture, cooking , playing soccer , etc.
To make this short and sweet .
” Do a job  alone, and try and do the same with your team mebers or friends and you will definitely have something to add to this “.

A subdomain is a sub or second-level of a domain. A standard domain looks as follows: www.mydomain.com. A sub domain would be like http://prefix.mydomain.com. Subdomains do not take on the “WWW”. All subdomains start with http://subdomain/maindomain.com. Subdomains rank just as well as regular domains. Having a subdomain doesn’t decrease your chances of ranking on search engines. You’ll just have to treat each subdomain as a new, individual site i.e work on building PR and links as you might do with any domain. The benefite of using subdomains come in when you have a site which has many categories in it. If you think about submitting it to directories you could submit each subdomain as it’s own individual category and not get penalized. The links from the subdomains to the main domain would be looked upon as one way links from another domain. While the disadvantage of doing so is each subdomain would be looked at by search engines as a new site, which means you will need to do everything you would normally do for a new site like creating backlinks and all other problems associated with domain development. Also if a subdomain gets banned it may also have an effect on the main domain if they are linked to each other. So it comes down to whether subdomains should be used or not? If you can afford the time and money required to create and develop each subdomain and if you think that your main domain would be too compounded by having too much on it, then definitely use them.

There are a lot of points which need to be taken into consideration after you make a new site and you are ready to submit it to various SEs and Web Directories. Before submitting your webpages check all the link pages thoroughly one by one. Keep in mind that they will be judged not only by you and your visitors but by number of professional Web site reviewers once you submit them to top Web Directories. Upload your site and check them online after you check them as your local files on your computer. Spend time browsing and clicking on each and every link on every page. Double check if all the images are loading properly and how long it takes to load the pages. Your site should be all browser compatible, Use different browsers to see how compatible they are with old and new versions. Ask your friends to browse your site and ask them to give their overall feedback on how easy the site is to navigate, it’s content, pages and images loading speed, overall look and design of the site etc.Also check your pages on different monitor resolutions. They should look good at 480X640 as much as with 600X800 resolution and even in 1024X768 resolution. Select different font sizes on your browser and make sure your page looks good with any of them.

Before submitting your pages to search engines, the most important task is to select the right keywords for your site to get your website in the search results. Keywords which are relevant, best describe your site and which will bring visitors to your website. After you make a list of keywords, ask your friends to give you their suggestions and feedback. It is possible that some words may make perfect sense to you but may not to others and vice versa. Also try to use keyword phrases if possible so they make sense when they are put together. You can also use various keywords suggestion tools like Google Adwords keyword suggestion tool, Digital Point tool, Good Keywords, Keyword Discovery etc. You can also find out how many times a keyword is searched for by using tools like Wordtracker and Overture. The key to successful promotion through search engines is to have the right keywords implemented at all the right places on your Web Page.

Telnet should be disabled on all web servers, and you should use SSH. Telnet sends password in plain text passwords and usernames through logins, and ‘crackers/hackers’ can obtain these passwords easily as compared to SSH. TELNET server listens for incoming messages on port 23, and sends outgoing messages to port 23.

1. Login to your server through SSH as a root user.

2. open file
# vi /etc/xinetd.d/telnet

3. Look for the line: disable = no and replace with disable = yes

4. Now restart the inetd service:
#/etc/rc.d/init.d/xinetd restart

5. Turn off it through chkconfig as well because it can still start through that.
#/sbin/chkconfig telnet off

6. Scan your server to ensure port 23 is closed.
#nmap -sT -O localhost

Also run ps -aux | grep telnet and if you find anything other than “grep telnet” as result kill the process.