Before submitting your pages to search engines, the most important task is to select the right keywords for your site to get your website in the search results. Keywords which are relevant, best describe your site and which will bring visitors to your website. After you make a list of keywords, ask your friends to give you their suggestions and feedback. It is possible that some words may make perfect sense to you but may not to others and vice versa. Also try to use keyword phrases if possible so they make sense when they are put together. You can also use various keywords suggestion tools like Google Adwords keyword suggestion tool, Digital Point tool, Good Keywords, Keyword Discovery etc. You can also find out how many times a keyword is searched for by using tools like Wordtracker and Overture. The key to successful promotion through search engines is to have the right keywords implemented at all the right places on your Web Page.