Sun 30 Apr 2006
Amazon.com and eBay.com are the pioneers in selling products on the Internet. But E-commerce today is bringing a revolution in the way goods and services are bought and sold around the world.
Buyers find it convenient to shop online as they can buy at any hour of the day, from any corner of the world and moreover they get innumerable choices to select the perfect thing and deal. Sellers get the whole wide world to sell their products for practically no marketing expense. However, with an ever-growing competition selling online has become quite challenging. On the one hand, buyers are getting confused with thousands of search results for even a small thing. Not everyone using internet can be aware of the ways to make the search results compact. On the other hand, sellers are finding it tough to see that their company is listed at the top by the search engines.
Paid listings are indeed a boost to your business, yet it costs a lot. SEO is a much better and cheaper way of marketing on the Internet. It basically connotes attracting potential buyers to your website through the search engine results by ensuring that your website tops the list whenever any customer makes a search on a particular word or words relevant to your product.
SEOs employ a variety of tools to drive customers to your website. Some of them might adopt unethical techniques but search engines also have their own ways to spot such bad elements. You can find reputable SEO firms by referring to the advice on Google’s Website.
SEO has become so inevitable that it is advisable to adhere to all the SEO techniques at the very inception of your website.
5 Responses to “SEO for eCommerce”
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July 3rd, 2006 at 2:08 pm
Show warranties and guarantees throughout the shopping and checkout process especially if you are dealing with tangible product , this will generate trust among your visitors. Add some meaningful text and add keyword(s) to your title and heading tags, and follow other basic search engine optimization technique.
July 4th, 2006 at 3:01 pm
From user perspective the ecommerce site should marked as trusted site so that the visitors should feel safe and secured during shopping and checkout process,secondly the shopping cart should be optimized in better way such as using OOP technique as Amazon is using it.
November 29th, 2006 at 12:46 pm
Is there any special techniques that can be used to optimize a wordpress blog on my server for SEO. One issue I see is no way to change the title tags on each page, where it seems to take the blog name for the home page.
I have several hundred 600+ inbound links.
I have pinged Technorati manually and used pingoat as well as pingomatic every time I add a new blog.
There is plenty of content, about 30 articles.
What else can I do? What else should I do to optimize my blog?
November 30th, 2006 at 9:54 am
Jamari, Its not clear whether you’re using wordpress.com or wordpress.org? if you are using wordpress.com, it has very less features unless you go for a pro account with them. However I would suggest to check with their support & community and faq pages to get some idea.
What else can I do? What else should I do to optimize my blog?
Ans;
Add good keywords in your title tag as you are looking for, Add unique content, discuss about your blog in relevant forums & blog, Comment in another blog as you have commented here.
July 30th, 2007 at 9:17 am
Search Engine Marketing, or SEM, is a form of Internet Marketing that seeks to promote websites by increasing their visibility in the Search Engine results pages (SERPs) and has a proven ROI (Return on Investment). According to the Search Engine Marketing Professionals Organization, SEM methods include: Search Engine Optimization (or SEO), paid placement, and paid inclusion.Other sources, including the New York Times define SEM as the practice of buying paid search listings, different from SEO which seeks to obtain better free search listings.